Comparing Kidoz (OTCMKTS:KDOZF) & Lucky Strike Entertainment (NYSE:LUCK)

Lucky Strike Entertainment (NYSE:LUCK) and Kidoz (OTCMKTS:KDOZF) are both small-cap consumer discretionary companies, but which is the better business? We will contrast the two companies based on the strength of their earnings, valuation, institutional ownership, risk, profitability, dividends and analyst recommendations.

Analyst Ratings

This is a breakdown of current ratings for Lucky Strike Entertainment and Kidoz, as provided by MarketBeat.com.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Lucky Strike Entertainment	0	1	0	0	2.00
Kidoz	0	0	0	0	0.00

Lucky Strike Entertainment currently has a consensus price target of $12.00, suggesting a potential upside of 19.76%. Given Lucky Strike Entertainment’s stronger consensus rating and higher probable upside, equities analysts clearly believe Lucky Strike Entertainment is more favorable than Kidoz.

Volatility and Risk

Lucky Strike Entertainment has a beta of 0.77, meaning that its share price is 23% less volatile than the S&P 500. Comparatively, Kidoz has a beta of -1.61, meaning that its share price is 261% less volatile than the S&P 500.

Earnings & Valuation

This table compares Lucky Strike Entertainment and Kidoz”s gross revenue, earnings per share and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Lucky Strike Entertainment	$1.18 billion	1.21	-$83.58 million	($0.01)	-1,002.00
Kidoz	$13.33 million	2.27	-$2.01 million	($0.01)	-23.00

Kidoz has lower revenue, but higher earnings than Lucky Strike Entertainment. Lucky Strike Entertainment is trading at a lower price-to-earnings ratio than Kidoz, indicating that it is currently the more affordable of the two stocks.

Profitability

This table compares Lucky Strike Entertainment and Kidoz’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Lucky Strike Entertainment	1.11%	-35.76%	1.68%
Kidoz	-9.40%	-18.24%	-13.05%

Institutional & Insider Ownership

68.1% of Lucky Strike Entertainment shares are held by institutional investors. 79.9% of Lucky Strike Entertainment shares are held by company insiders. Comparatively, 20.5% of Kidoz shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company will outperform the market over the long term.

Summary

Lucky Strike Entertainment beats Kidoz on 8 of the 12 factors compared between the two stocks.

About Lucky Strike Entertainment

Lucky Strike Entertainment Corp. engages in operating bowling centers. It offers entertainment concepts with lounge seating, arcades, food and beverage offerings, and hosting and overseeing professional and non-professional bowling tournaments and related broadcasting. The company was founded by Thomas F. Shannon in 1997 and is headquartered in Mechanicsville, VA.

About Kidoz

Kidoz Inc. develops and sells AdTech software products in Western Europe; Central, Eastern, and Southern Europe; North America; and internationally. The company also owns and develops mobile Kidoz safe ad network, the Kidoz kid-mode operating system, the Kidoz publisher SDK, the Rooplay edugames platform, and the Rooplay originals. In addition, it offers Rooplay, the cloud-based EduGame system for kids to learn and play. The company was formerly known as Shoal Games Ltd. and changed its name to Kidoz Inc. in April 2019. Kidoz Inc. was incorporated in 1987 and is based in Vancouver, Canada.